About Us

At Felicia, since 2016, we have been working tirelessly for the health, happiness, and comfort of our beloved pets. Our story begins with the name "Felicia," which in Latin means "happiness, luck, and prosperity." The name Felicia symbolizes the value we add to our friends' lives and the love we offer them. From day one, we have been producing reliable pet foods with the highest quality, freshest, and most nutritious ingredients, conforming to AAFCO and FEDIAF standards. Each of our products combines nutrition and health-focused formulations with our sustainable and reliable production approach. In our early years, we have built a loyal customer base that has grown organically. Our product quality and sustainable approach have formed the basis of our customer satisfaction.

At Felicia, every detail is meticulously controlled to ensure their health is at the highest level.

In 2019, we ushered in an innovative era with our Care Series. With our Low Grain and Hypoallergenic formulas, we developed foods that are easy to digest and have a low risk of allergies. For the first time in Türkiye, we added hydrolyzed collagen to our foods, supporting joint, muscle, skin, and connective tissue health; while superfoods like quinoa, turmeric, and asparagus offer our pets a multifaceted health benefit.

Felicia's production facilities are equipped with international quality management systems such as ISO 9001, HACCP, and GMP. Each production batch undergoes detailed analysis in independent laboratories, and the transparent content of our products, along with our ethical values, is openly shared.

In line with our sustainability principles, we use environmentally and ecosystem-friendly, recyclable packaging and energy-efficient technologies. The well-being of our animal companions, not only physically but also mentally and behaviorally, is a priority for us.

Every one of our friends deserves health and happiness throughout their lives.

At Felicia, we are more than just a pet food producer; we are a life partner that enhances the quality of life for our beloved pets, encouraging them to move freely, be strong, and happy. With our innovative approach, we are pioneering a new product in Türkiye: collagen-enriched food that provides comprehensive protection for the joints, skin, and coat health, as well as the immune and digestive systems of cats and dogs. In every kibble, we combine pure nutrients from nature with cutting-edge scientific technology, leading the way in keeping them active and healthy at every age.

We are committed to improving the lives of our animal friends of all races and ages, ensuring their happiness and health, and producing without compromising on naturalness, science, and sustainability.

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In 45 Countries, Their Happiness is Safe!

At Felicia, we ensure the health and happiness of pets not only in Türkiye but all over the world. With our innovative formulas, collagen-enhanced pet food vision, and scientific approach, we are the first choice for thousands of families and pets in 45 countries today.

Felicia invests in the happiness of your beloved pets as much as their health. Because we know that in a home, in a family, the happiness of a companion is more valuable than anything else.

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